Siemens PLM Store

Project: Siemens PLM Store
Create a storefront that is able to recommend, guide, and support merchants who come to purchase the PLM software and its add ons. Additionally, allow a seamless check out and purchase process including alternate funding options provided by Siemens.
Role: Principle UX Designer
Lead the entire project, set the testing and research standards, supervise the UI creation, create consistent testing milestones to attain maximum user feedback. Hands on design and whiteboarding sessions to examine all areas of the dashboard.
Problem: 3 separate channels of communication for Agents to see Merchant Communications
Prioritize messaging based on multi-tier ishfbvoisdhfbvkljsdfv
Solution: Create a single dashboard that pulls in all communications and seperates them with intuitive information architecture reinforced by semantic colors for at-a-glance navigation.
Artifacts: Wireframes, Personas, Journey map, User Tests, and Prototypes.
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